READ AND GROW RICH
The eNewsletter for Savvy Nutrition Professionals

To get your own FREE subscription click here

Home

Submit CPE Reporting Form

List of All Courses
Quick way to order!

Nutrition &
Clinical

Professional Development

Management

Non-CPEU
Products

Bargain Corner

Frequently Asked Questions

Become One
of Our Authors

The New CPE
Process Made
Easy-Professional
Development
Portfolio (PDP)
Process

To Contact Us

 

Vol. 1 No. 4, June 2009 Copyright 2009 by Wolf J. Rinke

Feel free to forward this eNewsletter to other Nutrition Professionals.
To get your own FREE subscription go to the end of this eNL.

IN THIS ISSUE

1. NEW CPE COURSE-HOT OFF THE PRESS
2. HOW TO KEEP YOUR JOB DURING TOUGH TIMES-Part I
3. NEWS YOU CAN USE
4. HEAR WOLF "HOWL"--I MEAN SPEAK
5. HUMOR BREAK
6. ABOUT THE EDITOR
7. PRIVACY STATEMENT AND SUBSCRIPTION INFORMATION

INSIGHT BREAK

"In the long run you get what you expect."
-Wolf J. Rinke
Source: Make it a Winning Life Perpetual Calendar, http://www.wolfrinke.com/calendar.html

1. NEW CPE COURSE-HOT OFF THE PRESS

Nutrition in Sickness & Health: Practical Nutrition Tips for Patients, Caregivers, and the Public, J. Schulman, PhD, MPH, RD, CLE, C195, 18 CPEUs, $139.95.
What is a functional food? How can you tell the difference between quality nutrition science and "pseudoscience"? How does nutrition affect the immune system? What is a probiotic? Should I be concerned if my child is not eating well? What are the dietary needs of older adults? This soft-cover book and study guide answers these questions and many more in clear, concise, and fun to read style. These cutting edge scientific findings and practical tips for everyday living will enable you to:

Estimate caloric and macronutrient needs during infections;
Recommend practical dietary changes to avoid catabolism;
Recognize how to use nutrition to boost immune function;
Identify how to reduce risk of food borne infections;
Explain how to benefit from probiotics;
Differentiate between different food allergies for specific populations;
Interpret biochemical parameters using relevant physical signs and symptoms;
Recognize the impact of genetic and environmental factors on nutrition status;
Discuss the role of nutrigenomics;
Reduce the risk of waterborne diseases;
Identify micronutrients that fluctuate with age;
Help older adults achieve nutrition goals;
Identify beneficial foods for specific populations.

ACTION STEP: For more info and to order this great NEW course C195, 18 CPEUs, $139.95, go to http://www.wolfrinke.com/CEFILES/cenutr.html#C195

2. HOW TO KEEP YOUR JOB DURING TOUGH TIMES-Part I

Even though healthcare has been somewhat shielded from our current dismal unemployment situation it is certainly not immune. Here are seven strategies that will help you keep your job during tough times.

Be visible
No one likes to fire people. So when it comes time for layoffs your boss will likely take the path of least resistance by selecting people "who are never around." So be visible which means that you show up early and leave late, attend critical meetings with important people, let the "powers-that-be" know what you are working on, and make every effort to get to know your boss really well including having lunch with her at least once a month. It also means that you avoid telecommuting even if it is offered to you, and if you are currently doing it, change it-because Woody Allen was correct: "80 percent of success is just showing up."

Don't be a "squeaky wheel"
Several of my clients are actually doing pretty well (believe it or not) and yet they are selectively laying people off. Why? Because the bad economy is a good excuse to get rid of people who are not contributing to the bottom line, who are "squeaky wheels", high maintenance, have persistent negative attitudes, are trouble makers, and/or whiners. (If you want to manage your squeaky wheels more effectively read my "Don't Oil the Squeaky Wheel" CPE program (C169) available at http://www.wolfrinke.com/CEFILES/cemgt.html#C169). It is approved for 20 CPEUs and may even help you and your spouse manage your people more effectively. Here is how one dietitian has put it to really good use:

Wolf:
I purchased your leadership book "Don't Oil the Squeaky Wheel…" for my husband Lonnie at the nutrition Conference in Des Moines. My husband thoroughly enjoyed the book. My husband is a sales manager for a soft drink company, and he has been dealing with a handful of squeaky wheels in his sales operation that bring negativity to the whole department on a daily basis. Instead of solutions to problems, the squeaky wheels only bring complaints. They are a drain on his positive attitude and also his time. He posted a sign on his door, "I don't oil squeaky wheels anymore, I replace them." Thanks for the great book.
Beth

Solve problems
In this bad economy, you can no longer expect to be compensated for time, only for results and problems solved. So actively look for a problem, focus on one that impacts negatively on the bottom line, put a team together and solve it. Then, let others know (especially the powers-that-be) what a great job you and your team did and how much your team improved the profitability of your organization. Yes, do give your credit away even in tough times, and what ever you do, don't brag-your boss will figure out that you are the leader of the team. BTW keeping your boss in the loop of your accomplishments is not bragging it's a smart thing to do during tough times.

Do the things your boss does not like to do
Lets face it we all have strengths and weaknesses. The things we really like to do (our strengths) always get done. The things that represent our weaknesses somehow get pushed off to tomorrows "to-do list" or don't get done at all. To make yourself indispensable to your boss figure out what she does not like to do and do more of it. Consistently executing this strategy is one of your best insurance policies against getting laid off, it may even get you promoted even during these tough times.

Make your boss feel good
Your boss, just like most people, likes to feel good. However the higher you are up the organizational ladder the more crap you catch. So make it a point to let your boss talk about herself-the more she does the more you can find out what is important to her, which makes it easy to exceed her expectation. Also be sure to catch your boss doing something right, or to find something positive to say to your boss whenever you accidentally, on purpose, run into her. (Don't know what to say? That just means you don't know her well enough.) And while you're at it, be sure to do the same for your team members and colleagues. Find it difficult to catch others doing something right and making that work for you? Devour my Winning Management CPE program, C188, 28 CPEUs, http://www.wolfrinke.com/CEFILES/cemgt.html#C188. If you prefer to learn in your car, this CPE course is also available in a 6CD album, C174, 10 CPEUs, http://www.wolfrinke.com/CEFILES/cemgt.html#C174.

Act as if you own the place
Any time you are confronted with a question, challenge or problem--for example you feel like going home early, buying a new piece of equipment, or responding to a troublesome patient--say to yourself: "Given the current economic climate, what would I do if this were my company?" Then act accordingly.

Go beyond the expected
People who deliver more than expected typically are the last to be let go. In other words:
Give 100% and you'll survive.
Give 110% and you'll thrive.
Give 111% and you will MAKE It a WINNING Life!!!
(My perpetual desk calendar reminds you of this, as well as 364 other powerful messages that will help you succeed even in tough times, http://www.wolfrinke.com/calendar.html).

For seven additional high impact strategies that will help you keep your job during tough times, read my next Read and Grow Rich eNL which will be released in early July.

3. NEWS YOU CAN USE

THINGS ARE SELDOM AS BAD AS THEY APPEAR
If you are listening to the media, here is a common refrain: "No one his hiring." The fact: Seventy-two of the 100 Best Companies to Work For (72%) are currently hiring, and each has at least 50 open positions.

ACTION STEPS
Don't let the media control how you feel. Cut what they tell you in about half and you may be somewhat close to reality. And if you're looking for a job go to www.fortune.com/bestcompanies. It details which of the 100 Best Companies, 11 of which are hospitals, are currently hiring. The fact is that really smart companies are always looking for great talent.
Source: Fortune, 159 (2) pp. 67-78.

4. HEAR WOLF "HOWL"--I MEAN SPEAK

These full day seminars maybe open to you if your organization is a member of the Institute of Management Studies (IMS). Contact the chairperson for specifics.
Increasing Your Personal Effectiveness
9/21/09 London, England, contact: Mike Matthews, london@ims-online.com
9/22/09 Edinburgh, Scotland, contact: Graeme Crawford, scotland@ims-online.com
9/24/09 Manchester, England, contact: Gareth Morris, manchester@ims-online.com

NOTE: Let me help you make your next meeting a "howling success." As a way of giving back, I speak to ADA groups at significantly reduced rates.

5. HUMOR BREAK

"'That's a great place to work!" shouted my 16-year-old daughter after coming home from her first day at her first job.
"I get two weeks' paid vacation. I can't wait to find out where they'll send me."

6. ABOUT THE EDITOR

Dr. Wolf J. Rinke, RD, CSP is the president of Wolf Rinke Associates--an accredited provider of easy to use CPE home study programs for nutrition professionals since 1990 available at www.easyCPEcredits.com. He is also a highly effective management consultant and executive coach who specializes in building peak performance organizations, teams and individuals, and an author of numerous CPE home study courses, audio/video programs as well as several best selling management, leadership and self-development books including Make it a Winning Life--Success Strategies for Life, Love and Business. In addition he is an internationally recognized keynote speaker and seminar leader who delivers customized presentations that combine story telling, humor and motivation with specific "how to" action strategies that participants can apply immediately to improve their personal and professional lives. Preview a demo at www.WolfRinke.com or call 800-828-9653. If you have questions, or would like him to address a specific issue or topic please e-mail him at WolfRinke@aol.com.

7. PRIVACY STATEMENT AND SUBSCRIPTION INFORMATION

We will not make your name or e-mail address available to anyone. Period! If this was forwarded to you and you would like to receive your own FREE subscription click here.